Search Engine Marketing & Optimization 

 

 

 

 

 

 

 

 

We start our process by learning about your needs. We have to know the goals you are trying to accomplish so we can develop an effective custom solution for you. You can think of us as your personal Internet business consultant.

If your project involves website development, we ask you (and help you to answer) questions like these:

What are your project goals?
What is your target market?
What are the benefits of your products or services?
What emotional appeal will help you persuade your audience?
How fierce is your online competition?
How do you differ from your competition?
What would your customers be doing when they arrive on your site?
What do they want from you?
How can they trust you?

We give you recommendations regarding your future site's content, structure, functionality, usability and search engine optimization strategy. We help you to make your users feel comfortable. We help you make a good first impression and provide a memorable experience for them. You want your visitors to become your loyal customers or returning readers. If you give them what they want, they will be back, just like you go repeatedly to your favorite restaurant or online store.

If you need help with purchasing a domain name, finding a qualified hosting company or appropriate ecommerce package, we assist you with pleasure. We normally ask for an upfront payment (25-50%), with the balance due upon project completion.

We have a high-speed broadband connection, so we can easily receive files from you: scans, digital photos, PowerPoint presentations, spreadsheets and Word documents of any size. Sometimes you may need to send us graphics or other materials via regular mail. We develop designs and email them to you or upload them for your review to your private work folder at our website. We give you time to look at the drafts before we discuss them with you. We listen to you carefully, answer your questions and make necessary changes. Two-three revisions are included in our standard web design package, but we are flexible. We want you to be happy with the final product.

We consult with you throughout the process, sharing current web trends and what we have learned from our own extensive experience on the web and from our clients' experiences. We are interested in your success: we want to be part of your success story and we would love to work with people you refer to us.

When work is basically done and you are happy with the results, we test your site on the most popular Internet browsers and platforms, debug it, upload it and voila! IT'S LIVE! We submit your website to top search engines and directories. We let our friends and colleagues know and we celebrate the birth of new website.

...And it's often just a beginning. Unlike a print job, your website is an ongoing project, it's live. The more care you put in your site, updating it, testing it, trying new things, the better the outcome.

 
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